Sellfy vs Promio: Hosted Storefront vs. POD Supplier
What you actually get from a creator-friendly hosted store (Sellfy) compared to a European-focused print-on-demand fulfiller (Promio)—so you pick the right tool for your stack.
Quick Verdict
- Choose Sellfy if you want an all-in-one hosted storefront to sell digital products, subscriptions, and physical items without maintaining WordPress/Shopify plugins.
- Choose Promio if you already have a store (e.g., Shopify/Woo/Etsy) and need a POD supplier to produce and ship apparel/merch to European customers with white-label fulfillment.
At a Glance
| Category | Sellfy (Hosted Storefront) | Promio (POD Supplier) |
|---|---|---|
| Best for | Creators who want to launch fast and sell digital + subs + physical | Brands needing EU-friendly apparel/merch production & dropshipping |
| What it is | No-code storefront with built-in checkout & marketing tools | Manufacturer/fulfiller that prints and ships orders for your store |
| Catalog focus | Digital files, memberships, and physical products (POD optional via apps) | Apparel staples, accessories, giftables (selection varies by season/stock) |
| Integrations | Runs standalone; embeddable buy buttons; simple app connections | Connects to major carts (e.g., Shopify/Woo) and supports manual/API flows |
| Branding & fulfillment | Custom domain, themes, discounts, basic email capture, upsells | White-label packing slips; standard POD packaging & tracking |
| Typical use case | Sell courses/files + merch in one place with minimal setup | Produce/ship EU orders for your existing store, apparel-first |
Overview
Sellfy is ideal if you want a clean, hosted store you can launch today—no CMS, no plugin maintenance. It handles product pages, checkout, taxes/VAT settings, coupons/discounts, cart recovery, and simple email capture. You can sell digital downloads, memberships/subscriptions, and physical products side-by-side.
Promio operates on the other side of the stack—as your production partner. You keep your site/platform (Shopify, WooCommerce, Etsy), publish products, and let Promio print/ship on demand, particularly attractive for EU audiences and apparel-led catalogs.
When Each One Shines
Sellfy: All-in-One Creator Store
- You want fast setup with minimal tech overhead
- You sell digital goods/memberships and some physical merch
- You need built-in coupons, upsells, and cart recovery
Promio: EU POD Fulfillment
- Your main SKUs are apparel and print merch
- Your buyers are primarily in the EU (speed & duties matter)
- You want white-label, on-demand production for your store
Workflow & Stack Fit
With Sellfy, your store is the platform—hosted pages, checkout, and essential marketing tools are included. This keeps ops lightweight and great for solo creators.
With Promio, you plug a POD producer into the store you already run. Product listings and branding live on your site; Promio handles production, packaging, and shipment updates.
Pricing & Profit Angle
Sellfy uses subscription-based plans for storefront features. The benefit is speed to launch, low maintenance, and built-in tools that can lift conversion on digital + physical bundles.
Promio follows standard POD economics: you pay base + shipping per order. Profit depends on retail pricing, SKU selection, and delivery speed to your core regions.
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